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TITLE Seoul Central District Court Decision 2023Kahap21631 Decided March 14, 2024: Final and Conclusive ¡¼Temporary Injunction to Prohibit the Sale of Publications, Etc¡½ [full Text]
Summary
¡¼Main Issues and Holdings¡½ This case concerns A who serialized a comic titled Love is Shaped Like a Puppy on Instagram, uploading up to 87 episodes in which A depicted daily life with a pet dog, B who serialized a story centered on the temporary care and adoption of abandoned pet dogs on a writing platform under a category titled Love is Surely Shaped Like a Puppy, and C who published a book with the title Love is Surely Shaped Like a Puppy through their publishing business. A filed for a temporary injunction against B and C, requesting the prohibition of the use of the title Love is Surely Shaped Like a Puppy and the cessation of the sale and promotion of any books using that title on the grounds that the use of the title by B and C infringed moral rights and the right of distribution concerning the phrase ¡°Love is Shaped Like a Puppy¡± and constituted an act of unfair competition. A¡¯s claims are dismissed in their entirety because the necessity for preserving the rights concerned has not been demonstrated and thus A¡¯s application for a temporary injunction is without merit considering the following: (i) the phrase in question cannot be concluded to qualify as a ¡°literary work¡± under Article 4(1)1 of the Copyright Act; (ii) it was not sufficiently demonstrated that the phrase in question has become ¡°widely recognized in the Republic of Korea¡± as A¡¯s ¡°product mark¡± as defined in Article 2 subparag. 1(a) of the Unfair Competition Prevention and Trade Secret Protection Act; and (iii) it cannot be concluded that the brand value of either the phrase in question or the comic in question qualified as an ¡°outcome achieved by A through substantial investment or efforts¡± as defined in Article 2 subparag. 1(m) of the Unfair Competition Prevention and Trade Secret Protection Act or that B and C used A¡¯s work without permission in violation of fair commercial practices or the order of competition.
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